Investors and banks don’t fund ideas. They invest in going concerns and buy equity in businesses that have been prototyped, and have a proven business model & market. Friends, family members, philanthropists, grant making organisations and competitions fund ideas. If you’re an early stage business, stop looking for investors or loans. Register for grants, from[…]
There are different measures of trust. Sometimes, they help you to uncover who your current friends and future business partners are. There are people you cannot leave alone in a room with your phone, or sit across the table from with an open letter. Their eyes will stray. They are snitches and busybodies who lack discretion.[…]
This morning I wrote, “You are not a serious business if you do not have a system in place to respond to inquiries and to close sales.” As a business, you’ve got to maintain a steady pipeline of new customers for the following reasons: 1. In a competitive market, every new customer is market share[…]
Dear friends, if you recently graduated, or have worked for less than 10 years, you should know a few things. Nigeria is hard and few people will give you free access to wealth creation opportunities. You also have the “cabal” and the system to contend with. If you are not corrupt, you will be hard-pressed[…]
I just left prison. Kirikiri Medium Security Prison, to be precise. I accompanied a friend, on a mission to free inmates who had the option of fines. Some inmates spend months and in some cases years in prison, for “loitering” if they cannot afford a N50,000 fine! Another popular “offence” is, “No visible means of livelihood”. So, you are sentenced[…]
I recently summarised what I do for a Facebook Group I belong to. Here it is: I do many things well. I lead brand and social media strategy at Alder Consulting. I publish cultural and social media research for corporations and churches. I help startups develop corporate and product strategy. One of the startups I invested[…]
Someone asked a very important question, “Why are you intelligent but not rich?” Here is my answer. I am intelligent but not rich, because I was too busy using my brain to build a business, when the same brain could ALSO have been used for investing. The opportunities to make money were not hidden. They[…]
If you are an introvert, you would be hard-pressed to nurture business relationships & networks with emotions and small talk. Instead, grow them with usefulness and knowledge. Buy favour with competence and reliability. Gain leverage by doing things for people. Then cash in that leverage for personal benefit. Thank me later.