Creativity: The Cs of Social Media

Google defines creativity as the use of imagination or original ideas to create something. It is inventiveness, innovation, originality and individuality. Within the context of social media, I define it as the ability to find humour in the mundane, brilliance in the basic and hilarity in happenstance. Creativity is what describes Elnathan John’s caustic humour, Tolu[…]

10 Attributes of a Creative Company

Do you run or work in a creative company? Here are 10 core attributes I’ve developed to describe a creative organisation. You should rate your enterprise on each point. 1. A creative company is a hotbed of ideas. It’s at the edge of the innovation curve. It consistently creates and develops new content. 2. A creative company develops[…]